Australian consumers can be more confident about the origins of food they buy with the introduction of compulsory Country of Origin food labelling from 1 July 2018.
Country of origin representations: making a 'made in' claim
Manufacturers, processors and importers that sell food retail in Australia will need to comply with the Country of Origin Food Labelling Information Standard, which specifies how claims can be made about the origin of food products.
The new requirements will include food sold in stores or markets, online or from a vending machine. It excludes food sold in restaurants, cafes, take-away shops or schools.
The Australian Competition and Consumer Commission will conduct market surveillance checks on 10,000 food products to ensure businesses are correctly displaying the new labels.
Producers and importers should be aware that any claim which is likely to mislead consumers will be a breach of the law.
The ACCC has material available to assist businesses and consumers: