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List of workshops and seminars

List of seminars and workshops

What event is right for you? 

Getting Started
Learning the Basics
Growing Your Business
Getting and Keeping the Right Staff
Achieving Financial Success
Moving On 

Do you ever feel?

  • overwhelmed trying to keep up with the latest information?
  • uncertain about which information to trust?
  • time poor when it comes to gaining new knowledge?

To ease the burden, Small Business Victoria offers a range of business seminars and workshops that are generally:

  • low-cost
  • available during the day and evening
  • run over 2 or 3 ½ hours
  • held in regional and metropolitan locations
  • led by experts in their field
  • delivered in welcoming environments with like-minded business people
  • information sessions supported by interactive workbooks
  • for basic (seminar) or more advanced (workshop) knowledge building


Places are limited so bookings for these seminars and workshops (and others offered by trusted partners) must be made in advance through the Workshops and Events Calendar.

The seminars and workshops cover a range of business topics and some offer a free mentoring session to all participants.

 Getting started 

Starting your business

Workshop Leaders: Bruce HallHelen Ward

Book now

Includes
  • what’s involved in starting or buying a small business
  • how to set up your business
  • requirements for licences, registrations and permits
  • how to write your business plan
  • one free mentoring session offered to all participants

Interested in buying a franchise

Seminar: Book now
 

Includes
  • about the business format franchise
  • how to evaluate a franchise and franchisor
  • about the franchising code of conduct

Commercialising your new idea

Workshop: Book now

 

Includes
  • critical stages of the commercialisation process
  • intellectual property protection and strategies
  • assessing the feasibility of your idea/product at different stages
  • key elements to develop a robust commericalisation strategy and plan
  • two free mentoring sessions offered to all participants

 Learning the basics

Business planning basics              

Seminar: Book now
 

Includes
  • develop a strategic plan for your business using some practical business tools
  • assess your current business position
  • develop targets for future growth
  • prepare a one page business plan
  • overcome barriers and put your plan into action

Marketing basics

Seminar Leaders: Bruce HallHelen Ward

Book now

Includes
  • build an effective marketing strategy and plan
  • online options and how to choose marketing channels
  • why your customer service strategy is so important
  • role of market research and changing customer needs

Go online: A start up guide for business

Seminar: Book now

Include
  • basic understanding of hardware, software and networking options
  • understanding the key concepts and terminology
  • how to establish online activity like websites, blogs, newsletters and social media
  • benefits, drawbacks and rules associated with being online
  • develop a plan to move all or part of your business online with confidence
 

 Growing your business

Marketing for growth

Workshop Leader: Helen Ward

Book now

Includes
  • set a marketing strategy for growth
  • carry out a brand check
  • launch new products successfully
  • conduct market research that reveals opportunities for growth
  • better understanding of your customer

Business planning

Workshop Prerequisite: In business 2 years+

Book now
 

Includes
  • develop tools to assess your current business position
  • identify and create strategies to overcome issues for your business
  • develop targets for future growth and check progress along the way
  • assess current and future business needs
  • use the one-page business plan template
  • tips on creating mission and business statements
  • 16 hours of group work plus 5 hours face to face with workshop leader

Get your business organised

Seminar: Book now

Includes
  • tips on how to create more time in your day
  • how to set priorities, goals and targets
  • develop and work to a timeline
  • identify time wasting tasks and how to correct them
  • develop a time management system

Building your online strategy

Workshop Prerequisite: Existing business website

Book now

Includes
  • how to develop an online marketing plan
  • basic strategies for search engine optimisation and marketing
  • understand social media and how to use it effectively
  • analyse web traffic statistics, indentify patterns and influence customer behaviour
  • information about new online business trends

Sustainability: It’s just good business

Seminar Leader: Paul Murfitt

Book now

Includes
  • Identify and implement energy efficiency and sustainability opportunities to gain measurable benefits
  • reduce your electricity and gas bills
  • conserve water through reducing, repairing and reusing
  • cut your consumption and waste costs
  • build your own sustainability action plans
  • incorporate what you learn into your business and goal settings

Better business practices

Workshop Leader: Bruce Hall

Book now

Includes
  • establish where your business is now and where you want it to be
  • create action plans to help you streamline your business practices
  • obligations and compliance requirements and referral sources
  • good business practices and processes to deal with ‘whatever comes your way’

Winning government business

Workshop: Book now

 

Includes
  • different levels of government purchasing goods and services
  • engaging with government within and across departments
  • marketing unique capabilities to government
  • maximizing opportunities for success when responding to government

Getting and keeping the right staff  

Getting the right staff

Seminar Leader: Helen Ward

Book now
 

Includes
  • practical ways to identify your staffing needs
  • recruitment requirements and advertising and successfully recruiting new staff
  • creating workplace policies
  • tax and superannuation obligations
  • national employment standards, awards and enterprise agreements

Keeping the right staff 

Seminar Leader: Helen Ward

Book now

Includes
  • managing your employees effectively
  • retention strategies and training needs
  • dealing with resignations, redundancies and terminations
  • annual leave entitlements, superannuation and tax requirements

Achieving financial success

Understanding financial statements

Seminar: Book now

Includes
  • reading financial statements to make sound business decisions
  • how a balance sheet assess the financial health of your business
  • calculating profit and the real cost of goods
  • one free mentoring session offered to all participants

Budgeting and forecasting

Seminar: Book now

Includes
  • optimizing the financial performance of your business
  • using budgeting and cashflow forecasting tools for profitability
  • strategies to manage future profitability in your business
  • one free mentoring session offered to all participants 

Improving cashflow and profitability

Seminar: Book now

Includes
  • managing and increasing cashflow to ensure your business is healthy
  • tips to improve the way you manage stock, suppliers and customers
  • planning for the future to give you more control over cashflow
  • one free mentoring session offered to all participants

What bankers want

Seminar Leader: Bruce Hall 

Book now

Includes
  • managing banking relationships
  • information you need when applying for a loan
  • transactional banking to suit your business
  • considerations when switching banks
  • one free mentoring session offered to all participants 

 Moving on

Exiting your business successfully

Seminar: Book now

Includes
  • strategies for selling or closing your business for a smooth transition to the next stage with maximum financial return
  • exit processes such as retirement, dispute or death
  • steps to implement succession planning and how to implement them
  • planning your own effective exit strategy

Next steps

Learn how a seminar and workshop helped Visual Imagery Photography

Learn how a workshop helped the Timboon Taxi Service

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