How to pivot your businesses (or a new idea that's not quite hit the mark) to create new revenue or market opportunities. Some of the world's most trusted brands had to pivot before they became successful. YouTube, for example started as a dating video website. Explore and workshop your own opportunities to short or long-term pivot, understand where to begin and build a road map for future exploration. Light breakfast provided.
This entertaining and interesting workshop covers: - What is a pivot? - Four ways to pivot (customer, financial model, platform, product) - Case studies of successful pivots - How to identify the signs and the options - Options for innovation R&D - How to plan for the pivot - Managing the risk - Talking to customers - Preparing the story - Engaging the team (internal, suppliers, investors, stakeholders etc). Presenter Paul Gee is an international specialist in strategic business development, revenue and profit generation, sales and marketing, OH&S and human resources, with the ability to generate and sustain credibility and trust from both an internal and external customer base. CEO of the Eastern Innovation Business Centre Danielle Storey has mentored hundreds of small businesses over the past decade. She is the co-owner of an international distribution business and a professional speaker in the areas of customer delight and business development. Held at the Eastern Innovation Business Centre, the home of innovation and small business in the South East Region. This event is proudly presented by Eastern Innovation Business Centre, City of Monash, Knox City Council, Yarra Ranges Council, City of Greater Dandenong and Kingston City Council.
Eastern Innovation Business Centre
5A Hartnett Close
Free parking onsite.