Learn the insider secrets to gain major media coverage across television, radio, in major newspapers and magazines and online from a former print and radio journalist. Presenter Penny Smits has helped small business owners and startup founders just like you to gain more than a million dollars' worth of free publicity. Find out how.
Learn how to effectively pitch your business and gain major media coverage in this highly interactive webinar. Hear Penny Smits reveal the exact formula she uses to help her clients gain the authority advantage through coverage on TV, radio, in major newspapers, magazines and websites. Resources including workbooks, cheat sheets and templates will detail the approaches Penny uses to help put her clients in the spotlight. Attendees will learn: - What the media looks for in a story - How to create a bio - How to 'piggyback' on existing news events - The dos and don'ts of pitching to the media.